Google Ads Tutorials

I hope you can join me for the next LIVE WEBCLASS covering the topic of “Google Ad Extensions”

 

It’s Thursday at 8:00am
Denver, Colorado, USA
Mountain Time (MDT)

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Webclass Notification




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Recover Lost Sales Using Dynamic Remarketing [2018 VIDEO TUTORIAL 22]

🎦 WHAT YOU WILL LEARN:
1) Remarketing on the Google Display Network
2) How to show your products again
3) Get Visitors back to your online store




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How To Target Your Ideal Customer Using Google Ads [2018 VIDEO TUTORIAL 21]

🎦 WHAT YOU WILL LEARN:
1) Targeting based upon location
2) Targeting Users on their mobile phone
3) Targeting based on age and gender




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One Unique Strategy For Remarketing Lists For Search Ads [2018 VIDEO TUTORIAL 20]

🎦 WHAT YOU WILL LEARN:
1) RLSA strategy for expensive keywords
2) Why and How it works
3) Should you try it?




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7 Ideas For Writing Awesome Ad Headlines [2018 VIDEO TUTORIAL 19]

🎦 WHAT YOU WILL LEARN:
1) Strategies for writing persuasive headlines
2) How and where to generate some ideas
3) Two 30-character lines for the headline




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5 Daily Task Ideas For Google Ads Management [2018 VIDEO TUTORIAL 18]

🎦 WHAT YOU WILL LEARN:
1) 5 Google Ads tasks to keep you focused
2) Grab some new ideas for your daily workflow
3) Don’t forget about the ‘Shared Library’




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Dynamic Search Ads In Google Ads: Say Goodbye To Keywords [2018 VIDEO TUTORIAL 17]

🎦 WHAT YOU WILL LEARN:
1) Advantages of AdWords Dynamic Search Ads
2) How they differ from regular ads
3) How to configure every feature




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Get Your App Seen Using AdWords Universal App Campaigns [2018 VIDEO TUTORIAL 16]

🎦 WHAT YOU WILL LEARN:
1) Configure the ‘optional’ settings
2) Advertise on Search, Display, YouTube
3) iOS or Android: 1 campaign for each




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Call-Only Campaigns In AdWords: Talk To Customers [2018 VIDEO TUTORIAL 15]

🎦 WHAT YOU WILL LEARN:
1) AdWords Call-Only Campaigns vs Call Extensions
2) Don’t forget to set an ‘ad schedule’
3) See how to configure EVERY setting




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How To Target The English Speaking World In AdWords [2018 VIDEO TUTORIAL 14]

🎦 WHAT YOU WILL LEARN:
1) How to reach 95% of the English speakers
2) Why you should target ‘All Languages’ NOT ‘English’
3) Change the default setting under ‘Location Option’




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What Are Local Inventory Ads In AdWords? [2018 VIDEO TUTORIAL 13]

🎦 WHAT YOU WILL LEARN:
1) Why local storefront businesses only?
2) Online products must also be available in store
3) Designed for searches on mobile phone




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Price Extensions In AdWords: Numbers Always Attract [2018 VIDEO TUTORIAL 12]

🎦 WHAT YOU WILL LEARN:
1) How the clicks are charged
2) What is a Google AdWords ‘price card’
3) Why use ‘price qualifiers’




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Message Extensions In AdWords: An Alternative To Calls [2018 VIDEO TUTORIAL 11]

🎦 WHAT YOU WILL LEARN:
1) Uses SMS messaging, NOT an app messenger
2) Set an extension schedule in Google AdWords
3) Keep your lines short; this is mobile only




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Promotion Extensions In AdWords For Special Offers [2018 VIDEO TUTORIAL 9]

🎦 WHAT YOU WILL LEARN:
1) Plan ahead to advertise for a holiday or event
2) Which is better, ‘monetary discount’ or ‘percent discount’?
3) Don’t forget to set the event date range in Google AdWords




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App Extensions In AdWords: Be Seen In An Ocean Of Apps [2018 VIDEO TUTORIAL 8]

🎦 WHAT YOU WILL LEARN:
1) Google AdWords App Extensions
versus Universal App Campaigns
2) How to link to your app




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Affiliate Location Extensions In AdWords For Retail Products [2018 VIDEO TUTORIAL 7]

🎦 WHAT YOU WILL LEARN:
1) ‘Location’ vs. ‘Affiliate Location’ Extension
2) Do you know the difference?
3) Does your Google AdWords client qualify?




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Location Extensions In AdWords: Get Customers To Your Store [2018 VIDEO TUTORIAL 6]

🎦 WHAT YOU WILL LEARN:
1) Connect your ‘Google My Business’ account
2) What about multiple locations?
3) How to target Searchers nearby




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Call Extensions in AdWords: How To Generate More Leads [ 2018 VIDEO TUTORIAL 4]

🎦 WHAT YOU WILL LEARN:
1) Create Call Extensions per country
2) Why use Google AdWords Call Reporting
3) How to set up the call link




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Callout Extensions in AdWords: Boost Click Through Rate [2018 VIDEO TUTORIAL 3]

🎦 WHAT YOU WILL LEARN:
1) Which is better, short or long AdWords Callouts?
2) How Callouts differ from ‘Structured Snippets’
3) Don’t make this fatal mistake




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Sitelink Extensions In AdWords: How To Properly Create [2018 VIDEO TUTORIAL 2]

🎦 WHAT YOU WILL LEARN:
1) Write one Sitelink for both desktop & mobile
2) An error that will kill your Google AdWords Sitelinks
3) Don’t skip the ‘Description’ field




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Structured Snippet Extensions In AdWords: Get More Clicks [2018 VIDEO TUTORIAL 1]

🎦 WHAT YOU WILL LEARN:
1) What is Ad Rank and how Extensions affect it
2) Tips to improve Structured Snippet appearance
3) Common Google AdWords mistakes to avoid