Question & Answer
3/15/2019 Google Ads Q&A Friday
QUESTION:&nsbp;A few times I have looked at my Search Terms Report and noticed that a keyword had only 1 impression but received 2 clicks. How is this possible?
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2/22/2019 Google Ads Q&A Friday
QUESTION: I assumed that my brand name keywords would automatically receive a high Quality Score. But two of them have a QS of 6? Any recommendations on how to raise it?
2/08/2019 Google Ads Q&A Friday
QUESTION: I need help figuring out the key difference between 2 bid strategies: ‘Maximize Clicks’ versus ‘Target Search Page Location’?
1/25/2019 Google Ads Q&A Friday
QUESTION: The bid strategies ‘Maximize Conversions’ and ‘Enhanced Cost Per Click’ both say they adjust your bids in order to get the most conversions. If so, what’s the difference between the two?
1/11/2019 Google Ads Q&A Friday
QUESTION: Why does my Cost-Per-Click frequently change? Yesterday I put it at $2.00 dollars, but today I have seen it above and below that?
12/28/2018 Google Ads Q&A Friday
QUESTION: Next to some of my keywords is a red message that says ‘low search volume, ad isn’t showing now’. These are valid keywords so why do I get this message?
12/14/2018 Google Ads Q&A Friday
QUESTION: I am running remarketing campaigns, and I would like to know if my remarketing lists overlap in any way, will my campaign performace be affected?
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