AdWords Tutorials

[ Published  ]

What Are Local Inventory Ads In AdWords? [2018 VIDEO TUTORIAL 13]

WHAT YOU WILL LEARN:
1) Why local storefront businesses only?
2) Online products must also be available in store
3) Designed for searches on mobile phone

[ Published  ]

Price Extensions In AdWords: Numbers Always Attract [2018 VIDEO TUTORIAL 12]

WHAT YOU WILL LEARN:
1) How the clicks are charged
2) What is a Google AdWords ‘price card’
3) Why use ‘price qualifiers’

[ Published  ]

Message Extensions In AdWords: An Alternative To Calls [2018 VIDEO TUTORIAL 11]

WHAT YOU WILL LEARN:
1) Uses SMS messaging, NOT an app messenger
2) Set an extension schedule in Google AdWords
3) Keep your lines short; this is mobile only

[ Published  ]

Promotion Extensions In AdWords For Special Offers [2018 VIDEO TUTORIAL 9]

WHAT YOU WILL LEARN:
1) Plan ahead to advertise for a holiday or event
2) Which is better, ‘monetary discount’ or ‘percent discount’?
3) Don’t forget to set the event date range in Google AdWords

[ Published  ]

App Extensions In AdWords: Be Seen In An Ocean Of Apps [2018 VIDEO TUTORIAL 8]

WHAT YOU WILL LEARN:
1) Google AdWords App Extensions
versus Universal App Campaigns
2) How to link to your app

[ Published  ]

Affiliate Location Extensions In AdWords For Retail Products [2018 VIDEO TUTORIAL 7]

WHAT YOU WILL LEARN:
1) ‘Location’ vs. ‘Affiliate Location’ Extension
2) Do you know the difference?
3) Does your Google AdWords client qualify?

[ Published  ]

Location Extensions In AdWords: Get Customers To Your Store [2018 VIDEO TUTORIAL 6]

WHAT YOU WILL LEARN:
1) Connect your ‘Google My Business’ account
2) What about multiple locations?
3) How to target Searchers nearby

[ Published  ]

Call Extensions in AdWords: How To Generate More Leads [ 2018 VIDEO TUTORIAL 4]

WHAT YOU WILL LEARN:
1) Create Call Extensions per country
2) Why use Google AdWords Call Reporting
3) How to set up the call link

[ Published  ]

Callout Extensions in AdWords: Boost Click Through Rate [2018 VIDEO TUTORIAL 3]

WHAT YOU WILL LEARN:
1) Which is better, short or long AdWords Callouts?
2) How Callouts differ from ‘Structured Snippets’
3) Don’t make this fatal mistake

[ Published  ]

Sitelink Extensions In AdWords: How To Properly Create [2018 VIDEO TUTORIAL 2]

WHAT YOU WILL LEARN:
1) Write one Sitelink for both desktop & mobile
2) An error that will kill your Google AdWords Sitelinks
3) Don’t skip the ‘Description’ field

[ Published  ]

Structured Snippet Extensions In AdWords: Get More Clicks [2018 VIDEO TUTORIAL 1]

WHAT YOU WILL LEARN:
1) What is Ad Rank and how Extensions affect it
2) Tips to improve Structured Snippet appearance
3) Common Google AdWords mistakes to avoid