AdWords Podcast

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Google AdWords is now ‘Google Ads’
2) Kiss ‘anonymous reviews’ goodbye
3) ‘Search query insights’ in Google My Business
4) Article: “The Case Against SKAGs”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) What is ‘Visual Search’?
2) The old AdWords interface is leaving early
3) ‘Local Catalog Ads’ for the Display Network
4) Google Shopping ‘competitor pricing info’
5) “AdWords Audit: 7-Steps Checkup Your Account Needs”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) AdWords Add-On For Google Sheets
2) Add notes to the AdWords Performance Graph
3) HTTP versus HTTPS is 30 days away
4) Google removes anonymous review count
5) Microsoft Bing adds 170 ‘In-Market Audiences’
6) Search marketing is up, content marketing down
7) “In-Market Audiences Debut In Search Campaigns”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Say goodbye to the old AdWords Interface
2) What is ‘YouTube Director Onsite’?
3) ‘Google Reviews’ feature update
4) ‘Bing-to-AdWords Import’ feature update
5) “Audio Content Soon To Be Searchable”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘Message Reporting’ for click-to-call ads
2) ‘Outstream Video Ads’ new advertising format
3) Take the “Local SEO Black Belt Quiz”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) New feature: ‘Keyword Diagnostic Report’
2) New feature: AdWords ‘Ad Suggestions’
3) Google Mobile App Search Results Page
4) Bing multiple images for product ads
5) Article: “AdWords Custom Affinity Audiences”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘Custom Intent Audiences’ for YouTube
2) ‘Purchases On Google’ now ‘Google Shopping Actions’
3) Video ads coming to LinkedIn
4) Microsoft’s Bing removes sidebar ads
5) Google Maps in 39 more languages
6) Goodbye to Google’s URL shortening service

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) The new AdWords ’Recommendations’ screen
2) Google My Business interface update
3) Eliminate bad ads and bad advertisers
4) Google partners with large retailers
5) New metrics for ‘Text Message Extension’
6) ’See Version History’ for AdWords ads