Search Advertising News Podcast

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Another change to ‘Exact Match Keywords’
2) ‘Showcase Shopping Ads’ now include video
3) “Google Ads Automation Features to Save You Time and Generate Sales”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘3-Headlines’ plus ‘2-Descriptions’ Text Ad
2) New feature for the ‘Overview Page’
3) ‘Non-Skippable’ YouTube video ads
4) “You Saw My Ad WHERE? Mastering Google Display Placements”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) A new feature on the ‘Overview’ page
2) Google Ads Report Editor ‘time comparison’
3) “Ultimate Guide To Gmail Ads In 2018”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Google My Business ‘CALL NOW’ button
2) Microsoft Bing ‘In-Market Audiences’
3) “How To Use Google Keyword Planner In 2018”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Google AdWords is now ‘Google Ads’
2) Kiss ‘anonymous reviews’ goodbye
3) ‘Search query insights’ in Google My Business
4) Article: “The Case Against SKAGs”

 
[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) What is ‘Visual Search’?
2) The old AdWords interface is leaving early
3) ‘Local Catalog Ads’ for the Display Network
4) Google Shopping ‘competitor pricing info’
5) “AdWords Audit: 7-Steps Checkup Your Account Needs”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) AdWords Add-On For Google Sheets
2) Add notes to the AdWords Performance Graph
3) HTTP versus HTTPS is 30 days away
4) Google removes anonymous review count
5) Microsoft Bing adds 170 ‘In-Market Audiences’
6) Search marketing is up, content marketing down
7) “In-Market Audiences Debut In Search Campaigns”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Say goodbye to the old AdWords Interface
2) What is ‘YouTube Director Onsite’?
3) ‘Google Reviews’ feature update
4) ‘Bing-to-AdWords Import’ feature update
5) “Audio Content Soon To Be Searchable”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘Message Reporting’ for click-to-call ads
2) ‘Outstream Video Ads’ new advertising format
3) Take the “Local SEO Black Belt Quiz”