AdWords Podcast

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Say goodbye to the old AdWords Interface
2) What is ‘YouTube Director Onsite’?
3) ‘Google Reviews’ feature update
4) ‘Bing-to-AdWords Import’ feature update
5) “Audio Content Soon To Be Searchable”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘Message Reporting’ for click-to-call ads
2) ‘Outstream Video Ads’ new advertising format
3) Take the “Local SEO Black Belt Quiz”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) New feature: ‘Keyword Diagnostic Report’
2) New feature: AdWords ‘Ad Suggestions’
3) Google Mobile App Search Results Page
4) Bing multiple images for product ads
5) Article: “AdWords Custom Affinity Audiences”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) ‘Custom Intent Audiences’ for YouTube
2) ‘Purchases On Google’ now ‘Google Shopping Actions’
3) Video ads coming to LinkedIn
4) Microsoft’s Bing removes sidebar ads
5) Google Maps in 39 more languages
6) Goodbye to Google’s URL shortening service

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) The new AdWords ’Recommendations’ screen
2) Google My Business interface update
3) Eliminate bad ads and bad advertisers
4) Google partners with large retailers
5) New metrics for ‘Text Message Extension’
6) ’See Version History’ for AdWords ads

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) New ’Custom Columns’ in AdWords Dashboard
2) HTTPS websites dominate first page of SERP
3) How to use the AdWords ’Summary Cards’

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Google’s ‘Mobile Speed Scorecard’ tool
2) “Content Trends Report 2018” by Buzzsumo
3) “Which Is Better: Content Marketing Or PPC?”
4) ‘Bing Ads Fans’ community program
5) “10 Ways Voice Assistants Are Changing Marketing”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) The new ‘AdSense Auto Ads’ format
2) The new ‘AdWords Keyword Planner’
3) Huge increase in MOBILE ecommerce
4) Search vs Social for website traffic
5) Are Yelp ads worth paying for
6) You pay for search terms, not keywords

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) Why Accelerated Mobile Pages (AMP)
2) The future of ‘voice search’
3) Ad Blocker now built into Chrome browser
4) Snapchat API now open to all advertisers
5) Article: “25 Hard Truths Of Google Reviews”

[ Published  ]

Search Advertising News [PODCAST]

WHAT YOU WILL LEARN:
1) New Display Network ‘Status Review Box’
2) New update for the ‘AdWords App’
3) Surge in people using search engines
4) Increased restrictions for ‘Online Ticket Resellers’
5)HTTPS required by Chrome browser by July 2018
6) ‘Purchases On Google’ buy button has returned
7) Writing ads in English + the native local language