Google Ads News

Redesigned Google Call Only Ads Layout —>

Redesigned Google Call Only Ads Layout —>

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Google has redesigned the layout for the Google call only ads. Now your business name and headline will show directly below your phone number, along with a larger phone icon. Google said this is “to make it more clear to users what you offer and make the call-to-action more prominent.”

Google My Business Lets Restaurants Opt-Out Of Online Ordering

Google My Business Lets Restaurants Opt-Out Of Online Ordering —>

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Google My Business is letting restaurant listings remove links to online ordering. The ability to opt out of online ordering was spotted by Joy Hawkins who shared the information in a thread on her Local Search Forum. In order to remove links to third-party ordering systems…

Google My Business Verification Status Checker —>

Google My Business Verification Status Checker —>

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You can now check to see if your business is verified with Google My Business. To do so, go to this URL, make sure your email is associated with the Google My Business and go through the steps…

Small Accounts And Responsive Search Ads —>

Small Accounts And Responsive Search Ads —>

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With Microsoft Ads recently opening a responsive search ad (RSA) beta to their advertisers, it’s clear that the automated Text Ad format is here to stay. The push towards automation continues and with it comes the pressure from platform reps to adopt…

Google Ads Introduces Improved Keyword Recommendations —>

Google Ads Introduces Improved Keyword Recommendations —>

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Going forward, Google Ads will only suggest recommended keywords if they’re estimated to drive additional traffic beyond existing keywords. In addition, Google Ads’ keyword recommendations can now include broad match modifiers…

Store Visits Now Available For Google Ads Smart Bidding Optimization —>

Store Visits Now Available For Google Ads Smart Bidding Optimization —>

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Now smart bidding can take foot traffic and online conversion actions into account. Advertisers who have store visits measurement in their Google Ads accounts can now incorporate store visits data in their smart bidding strategies…

Product Grid And Expandable Shopping Ads —>

Grid And Expandable Shopping Ads —>

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The first is what looks like an organic product grid, where Google shows product selections for a query in a new grid like format. The second are paid Google shopping ads that expand to show more details…

Google Ads App Now Displays Campaign Optimization Scores

Google Ads App Now Displays Campaign Optimization Scores —>

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Google has updated the Google Ads app with support for campaign optimization scores. Optimization score is a metric that was introduced last year – it’s designed to evaluate how well a Google Ads campaign is optimized…

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